About the Bid Lifecycle

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The Bid Lifecycle is your step-by-step guide through the work-winning process. It is comprised of three interconnected phases – Capture, Proposal and Bid & Pursuit.

It has been developed and refined for over 15 years to help you win more business.

The Capture Phase focuses on how you influence your client’s requirements and position your solution early. The Proposal Phase focuses on crafting a professional, high-scoring written response. The Bid & Pursuit Phase examines the key activities required for both pre- and post-proposal activities. Each of these key phases is broken down into smaller phases – 24 in total – to help you take a strategic and comprehensive approach to winning more work.

Our unique Bid Lifecycle will guide your work-winning bid, proposal and capture teams no matter where your bid process starts – but the sooner, the better. Starting later in the cycle may require considerably more effort to influence your client and put you in pole position.

Engaging the right people at the right time in the Bid Lifecycle is crucial. Some phases require more experience, skills, or industry knowledge. This highlights the importance of role-specific skillsets at key phases and the subtle differences between bid roles. To learn how our profession’s six core roles interact and complement each other across the Bid Lifecycle, click here.

Interested in learning more? You can take the Bid Lifecycle challenge here.

This article was written by Bid Solutions.

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